"Motive Power Engineering/Applications" Catalogue
Unlike classic product brochures, the "Applications" catalogue of Halstrup-Walcher highlights its broad and significant business area of individually customised solutions. Generously proportioned, double-page spreads deal with one application example at a time from the various fields of motive power engineering. A large, emotionally compelling image combined with explanatory and stylised presentation of a particular customised solution is juxtaposed with matter-of-fact product photos.
