PI Physik Instrumente
Communication Strategy | Corporate Design | Advertising | Brochures | Customer Magazine
Exhibition Design
PI Physik Instrumente is a global market leader in the production and distribution of nano
and micropositioning systems, which play a crucial role in the manufacture of microchips.
The corporate identity for PI reflects the company’s reputation for quality and expertise
in the high-tech sector. The corporate design is clear and precise, playing on the contrast between top-quality product images and generously proportioned white backdrops.
The technical feel is complemented by images of people and faces that add a human touch
to the applications. An increased advertising response rate, positive feedback and synergies
are the quantifiable results of our consultancy work.